The Ask:
Activists Skincare is a beauty brand for the eco conscious with a
unique feature: reusable and refillable packaging! Solely relying
on the buzz created by their influencer affiliates, Activists
Skincare was noticing a drop in creativity and enthusiasm from
their content creator partners. The brand was in need of a large
scale influencer program to rejuvenate their affiliates and in turn,
make sales!
What we achieved:
Social Exposure created a robust influencer program for Activists
Skincare brand ambassadors and affiliates to really get excited
about. The plan included having influencers sign on long term to
create weekly content for social, participate in digital events,
participate in campaigns and more. Influencers who were invited
into the program would receive VIP treatment from the brand,
chances to earn extra revenue and paid features.
